Monday, March 7, 2016

Giuliano Mazzuoli Presents A Cement Watch Case

The new Cemento from Giuliano Mazzuoli.

Giuliano Mazzuoli has lived in the hills around Florence for 70 years, and his city has given him an incredible “renaissance energy.”

It inspired him recently when he made the Carrara — a Manometro watch around which, Mazzuoli crafted a case made of Carrara marble, the same material favored by Michelangelo.

The inspiration for his new timepiece the Cemento, however, stuck even closer to home. He says, “It was a stroke of luck! The creativity with which I humbly try to maintain a good rapport with was right in my house. Maintenance was being done in my garden and I stopped to watch the workers who were preparing some cement. I thought of that mixture to build a new case and the subsequent phase was to maintain the gray/green color that attracted me so much, but that normally is lost when the material dries and matures. A careful polishing and finishing process gave the surface an incredible and pleasant touch.”

Mazzuoli adds: “I am very happy with the result…the final result excites me more than the original idea.”

Cemento
Technical Specifications

http://cellinijewelers.com/?page=watchbrands&bid=30
Case: 45mm diameter; 13.5 mm height; cylindrical case made in Italy of cement
Movement: Swiss Made; self-winding automatic movement; ETA 2824/2 movement with Incabloc anti-shock system; 25 jewel movement at 28,800 beats per hour, and a 40 hour power reserve
Dial: Ceramic dial in black matte with raised three-dimensional metallic rectangular cuboid minute indexes and “cemento” logo
Crown: Screw-in crown positioned at 3 o’clock with black “o” ring
Functions: hours, minutes, and seconds
Crystal: Convex sapphire crystal; anti-reflective
Strap: Strap made of calfskin leather in Tuscany
Buckle: Deployant steel buckle with logo
Water Resistance: 5 atmospheres (50 meters)

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