Thursday, June 16, 2016

Vacheron Constantin Launches Overseas Photo Tour

A photo taken by Steve McCurry of the Vacheron Constantin manufacture.

Vacheron Constantin has invited the legendary photographer Steve McCurry to share his unique perspective on the world to illustrate the new Overseas collection, the horological embodiment of its “spirit of travel.”

The maison and Steve McCurry have chosen to roam the world in twelve locations, little-known and sometimes inaccessible sites captured by the lens of the photographer, that chime with the fundamental values of Vacheron Constantin. The maison now unveils the first two locations of the Overseas Tour.

Founded in Geneva in 1755, Vacheron Constantin has consistently cultivated the spirit of travel inherited by one of its founders Fran├žois Constantin. Active on four continents from the 18th century onwards, the maison quickly set its sights on far horizons so as to expand its reach. Witnessing its historical archives mentioning the discovery of new unknown places in registers named “Rencontre.” 

The values associated with travel are indeed an intrinsic part of the Vacheron Constantin heritage and philosophy. The casual elegance and practical nature of the new Overseas watches make them an ideal embodiment of this richly facetted spirit, much as a globetrotter forges a perspective constantly honed and enriched by new discoveries. Through the Overseas Tour announced at the SIHH 2016, the legendary American photographer Steve McCurry perpetuates this tradition by revealing six locations of his journey, captured for eternity.

Steve McCurry photographs Grand Central Station in New York City.

Grand Central Terminal, New York, USA
One of the world’s largest railway stations, this architectural gem is set in the heart of the most dynamic city in the Western world. Each day, millions of travelers pass through it in an uninterrupted choreography. This is where the heart of Manhattan pulses almost around the clock. For Vacheron Constantin, Steve McCurry’s team was able to re-discover this mythical location in the middle of the night with only a few discrete travelers. A true privilege.

Grand Central at night, a photo from the Overseas Tour.

Steve McCurry’s perspective: “I remember the first time at Grand Central Station, in New York. I had the impression of being immersed in a work of art, not a railway station! What I find especially fascinating here is the constant human interaction. But it was fantastic to be able to spend a whole night there. We had the entire station to ourselves, as if in a waking dream.”

The Vacheron Constantin manufacture in Geneva.

Manufacture Vacheron Constantin, Geneva
Within the manufacture, the union of opposites expresses the spirit of the maison. Swiss architect Bernard Tschumi created a play on materials in a blend of sophistication and simplicity, harmony and rigorous discipline, flowing and closed spaces, modern and timeless lines. At the time of the Hallmark of Geneva, these light-filled premises representing precision and inspiration in every detail of the new Overseas watches. 

Inside the manufacture, a photo from the Overseas Tour.

Steve McCurry’s perspective: “You find yourself facing this incredible shape, this architecture, this singular design that is also an authentic work of art, a concrete example of human genius. I see it as a perfect match between beauty and precision. Admiring the Manufacture Vacheron Constantin is like setting off on an extraordinary voyage.”

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